Saudi Arabia and Japan have teamed up in an effort to explore localizing gaming and digital entertainment in the MENA nation, which was highlighted at the Saudi Arabia-Japan Vision 2030 Business Forum’s digital entertainment roundtable.
According to Arab News Japan, the the Saudi Arabia-Japan Vision 2030 Business Forum’s digital entertainment roundtable highlighted the KSA’s initiatives to develop a local gaming industry that includes localizing Japanese games for the Saudi market and will also see both countries partner with esports tournament organizers as well as invest in the digital entertainment medium.
This comes as the KSA is preparing to host the first ever Esports World Cup this July, which will see a number of esports teams battle it out for a $60 million prize.
The panel and discussions included Saudi Ministers Abdullah Al-Swaha and Khalid Al-Falih as well as Prince Faisal bin Bandar Al-Saud who talked about fostering cultural exchange by creating content and entertainment that appeals to both Japanese and Saudi audiences and markets.
With the popularity of anime, gaming, and esports, especially the marked growth in the MENA and Japanese regions, it comes as no surprise to see such an emphasis on further globalization efforts.